Ju-Ju-Be B.F.F. Review

Ju-Ju-Be is a fashion-forward company started by Joe Croft and Kristin Hunziker, industry veterans from the apparel, outdoor, and action sports industries. It's a Southern California company specializing in stylish yet functional bags that support the rewarding journey of parenthood. The company offers a range of bags, accessories, and even a wallet for parents that is sure to turn heads and keep parents organized.

Performance Comparison

Likes

Ju-Ju-Be bags are thoughtfully designed to create a cute and stylish pack that doesn't make you feel like you're lugging a diaper bag. We were pleased to discover that it is also an easy bag to use. With three carrying options (tote, shoulder bag, or backpack), parents can easily configure the bag to a mode of transport they desire for comfort or style. Everywhere we went, the Ju-Ju-Be B.F.F. Legacy got attention, and parents fell in love further when we showed them the interior.

The B.F.F. is constructed of quality materials, and it shows. While initially concerned with how the fabric would hold up, we found the Teflon® coating on the exterior kept the bag looking just as lovely as the day it arrived. Unfortunately, the same cannot be said of the interior as the lighter fabric showed every spill, but this was not enough to deter our affection, as the bag is machine washable. We fell in love with the heavily weighted gold-colored hardware, and the zippers held up well through heavy use.

Loaded with great features, this bag performed at the top of the pack. Some of the highlights include the Agion antimicrobial treatment of the bag, removable shoulder and backpack straps, five exterior pockets (two zip closures and three open slots), a memory-foam changing pad, stroller clip compatibility, a machine wash option, a bungee cord key ring, eyeglass cleaning cloth (genius!) and a plethora of interior pockets to store change, a photo or other loose items.

Dislikes

It wasn't easy to find things that we didn't like about this bag. But every good thing does have its downsides. The B.F.F. was one of the heavier bags we tested, weighing 2.8 lbs, outweighing many other diaper bags in the competition, except for a few. We attribute the majority of this extra weight to the heavy metal fixtures. Also note that sometimes the metal hardware can clink together, which can be annoying. A simple fix is to tuck them inside the bag.

While most users share positive experiences about the B.F.F., there have been several reports of faulty zippers. There have been issues with them falling off or the hardware not working, which is a bummer. While this was not part of our testing experience, it is essential to consider and double-check if you choose this bag to avoid losing items or displeasure later.

While the B.F.F. is expensive, we appreciate the bag's excellent quality and many features. It should be a good investment that will last through your diaper years. However, you will need to ensure that it fits your budget.

Should You Buy the Ju-Ju-Be B.F.F.?

The Ju-Ju-Be B.F.F. is a top contender for several reasons. We love its versatility, excellent organization, and how easy it is clean, which we consider a trifecta of factors for conquering diaper changes and life on the go with your little one. If your budget allows, we think this option is worth considering.

What Other Diaper Bags Should You Consider?

The Ju-Ju-Be Be Right Back is a high-ranking contender among the competition that offers excellent quality and organization. If you need something more wallet-friendly, the Skip Hop Mainframe Wide Open is a convenient, easy-to-use bag for less money. Plus, it offers more than one carrying style.

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