In-depth baby product reviews led by a Pediatrician

Luvs Review

It may be the cheapest diaper, but it is disappointing in the key diaper functions of absorbency and leak protection
Luvs
Credit: Abriah Wofford
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Price:   $0.19 List | Check Price at Amazon
Pros:  Affordable, comfortable, durable
Cons:  Not very absorbent, runs small, no considerations for health or environment
Manufacturer:   Luvs
By Abriah Wofford ⋅ Senior Review Editor  ⋅  Sep 22, 2021
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37
OVERALL
SCORE


RANKED
#18 of 18
  • Absorption - 40% 2
  • Leakage - 20% 5
  • Comfort - 15% 8
  • Health - 15% 1
  • Eco-friendly - 5% 2
  • Durability - 5% 8

The Skinny

Luvs diapers are a desirable choice to many budget-minded parents because this well-known brand is so affordable. However, they are the lowest-ranked diaper in our testing, showing poor durability, absorption, and leak containment. While Luvs are less than half the price of other brands, we think that you may find yourself using more than twice as many to keep your baby dry and prevent blowouts or leaks.

Compare to Similar Products

 
Luvs
This Product
Luvs
Awards  Best Value Award    
Price $0.19 List
$0.16 each at Amazon
$0.24 List
$0.19 each at Amazon
Check Price at Amazon$0.25 List
$0.25 each at Amazon
Check Price at Amazon
Overall Score Sort Icon
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Pros Affordable, comfortable, durableDurable, comfortable for baby, affordableDurable, comfy, lower price, good leak protectionComfortable, durable, fewer leaks, lower priceComfortable, durable
Cons Not very absorbent, runs small, no considerations for health or environmentAverage absorbency, less eco-friendlyNot eco-friendly, no considerations for healthNot eco-friendly, poor absorption, disappointing health attributesPoor absorption, more leaks, not eco-friendly
Bottom Line It may be the cheapest diaper, but it is disappointing in the key diaper functions of absorbency and leak protectionA durable diaper that has some health and comfort benefits without breaking the bankDurable and cozy diaper with good performance for the price, but it lacks ecology and health considerationsInexpensive, cozy option but poor absorption, ecology, and health performance create an overall disappointing diaperA comfortable option that fails to provide enough absorption and leak protection, even at the lower price
Rating Categories Luvs Mama Bear Gentle Touch Kirkland Signature... Huggies Snug & Dry Target Up & Up
Absorption (40%)
2.0
6.0
6.0
4.0
3.0
Leakage (20%)
5.0
7.0
7.0
5.0
2.0
Comfort (15%)
8.0
7.0
9.0
8.0
8.0
Health (15%)
1
7.0
3.0
1
4.0
Eco Friendly (5%)
2.0
4.0
1
1
2.0
Durability (5%)
8.0
9.0
9.0
6.0
7.0
Specs Luvs Mama Bear Gentle Touch Kirkland Signature... Huggies Snug & Dry Target Up & Up
Type of Diaper Traditional Traditional Traditional Traditional Traditional
Chlorine-Free Elemental
Chlorine-free
Elemental
Chlorine-free
Not Listed Not Listed Elemental
Chlorine-free
Perfume-Free Not Listed Yes Yes Not Listed Yes
Biodegradable No No No No No
Contains SAP Yes Yes Yes Yes Yes
Miscellaneous Materials Details
Wetness Indicator Yes Yes Yes No Yes
Stretchable Side Wings Yes Yes Yes Yes Yes
Stretchable Back No Yes Yes Yes Yes
Eco-awards

Our Analysis and Test Results

Luvs is owned by Proctor and Gamble, which also makes Pampers diapers. Luvs' idea is that it is possible to find a great diaper that works well without paying more. Luvs offers a money-back guarantee if you are not happy with their diaper compared to another brand you've used. Luvs believes that once you are an experienced parent, you'll choose Luvs over other brands because it offers the same quality and functionality while also saving you money.

Performance Comparison



We tried out Luvs diapers with a 6-week old tester to see how they...
We tried out Luvs diapers with a 6-week old tester to see how they performed in a real-life scenario.
Credit: Abriah Wofford

Likes


Our favorite part about Luvs diapers is the comfort factor. The inner liner is smooth and lightweight. It has almost no texture that could cause chafing or irritation. All elastics and gussets feel gentle on the skin and are not restricting. Compared with some other diapers, Luvs diapers are thinner and made with less material, leading to a less bulky feel, which some babies prefer. These diapers fit better under clothing and might be less restricting for your little one.

Luvs diapers have an inner and outer gusset. The elastic on both...
The material of the inner liner is virtually textureless and has a...

Another attractive feature of choosing the Luvs brand is the price. It is one of the cheapest options we tested, making it a desirable choice for parents on a tight budget. However, we urge you to consider that the number of diapers you use overall may increase with Luvs compared to slightly more expensive brands as they are less absorbent than much of the competition.

Luvs diapers may run a bit small compared to other brands, so you...
Luvs diapers may run a bit small compared to other brands, so you may want to step up from your baby's regular size.
Credit: Abriah Wofford

Dislikes


After completing all of our tests, Luvs left us not in love. With one of the lowest absorbency scores and an unimpressive leakage score, we do not trust these diapers to withstand an extra heavy wetting or to contain a blowout. The lack of wicking properties means that your baby will be sitting with wet material directly against their skin, which can cause irritation and rashes. To avoid this, users often complain about having to put on a new diaper more frequently than with other brands, often encountering leaks if the diaper is not changed soon enough. During our leak tests, Luvs left a large puddle of uncaptured mock urine because the diaper could not absorb the liquid quickly enough.

Luvs had a lot of green showing on the filter paper, indicating that...
Luvs had a lot of green showing on the filter paper, indicating that there it is not very good at retaining moisture and locking it away.
Credit: Abriah Wofford

The amount of leaks you deal with is dependent on your child's potty habits; however, the consensus is that these diapers may not be the best option for nighttime or long car rides and could result in wet clothes, bedding, and car seat.

The purple print on the outside of the diapers is eyecatching, but...
The purple print on the outside of the diapers is eyecatching, but dyes may be an irritant to sensitive baby skin.
Credit: Abriah Wofford

The final metrics that we evaluate are health and eco-friendliness; Luvs did not do well in either category. While they do not list any dyes or perfumes, the diapers have a print all over and fragrance so strong that you can smell it even before opening the package. Aside from touting latex-free materials, Luvs does not fully disclose their list of ingredients, which leaves buyers guessing at the contents, and we would prefer that they be more transparent about what they put into their diapers. They are elemental chlorine-free (ECF), which prevents dioxins, but we prefer diapers to be totally chlorine-free. Other than being ECF, they don't claim to make an effort at being biodegradable and use renewable resources during production.

Conclusion


When making a final decision, we do not recommend using Luvs as your primary disposable diaper. If you are in a bind and need something baseline affordable, these will do their job. However, to prevent leaks and blowouts, remember to change diapers sooner than you think you need to, and you may end up using more diapers, raising the overall cost. If you are looking for a better-functioning diaper that will save you money in the long run, we recommend looking elsewhere.

Abriah Wofford